Sunday, 8 May 2016

Final Revised Big Kahuna Brief

BA (Hons) Illustration - Level 06
OUIL603 Extended Practice

BRIEF TITLE
OUIL 603  SB7  SEA
Brief

Sharks
Design a promotional Campaign for an illustrated pop up exhibition on sharks, with a specific learning lens on evolution.






Product
Tone of Voice

- Proposed Pop Up exhibition (Series of imagery and information to exist in the format of pop up exhibition.)
 -Flyers, posters, Promotional material to advertise the exhibition.
-A2 prints of shark illustrations.



Educational
Exciting
Beautiful
Dynamic
Engaging
Audience
Context

-Visitors to aquarium.
-Information and context pitched at intellect of intelligent 12 year old.
-General audience, for people who are not experts.




An Aquarium, this proposal will be modelled around The Deep in Hull, but it is designed to be versatile and portable to exist in many aquariums, museums, and especially schools.
Could be relevant to conservational information and ephemera.

Additional information/Considerations

Aim is to open people’s eyes and show sharks are magnificent creatures and to educate about the basics of evolution.


Mandatory Requirements
Deliverables
Must be suitable and palatable for a young audience.
Information displayed must be scientifically accurate.




-Supporting ephemera to promote and accompany this exhibition.
Poster and flyer (of the pop up exhibition.)
-A proposed pop up exhibition.
- Final prints of shark illustrations (as an answer to this module - to culminate shark image-making process so far.


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